ArtExplorer is a mobile app concept that helps travelers discover galleries, murals, street art, and hidden cultural spots through GPS-powered discovery and curated exploration flows. My work moved from research and survey insights into user flows, wireframes, MVP definition, and high-fidelity mobile screens.
A mobile experience designed to help travelers find galleries, murals, hidden cultural spots, and art events without heavy planning.
Research, survey analysis, MVP definition, user flows, wireframes, and high-fidelity mobile UI presentation.
Figma, FigJam, Microsoft Forms
Travelers often want to explore local art in a new city but struggle to find reliable information, navigate unfamiliar streets, and identify galleries or murals worth visiting. Existing discovery methods can feel scattered, time-consuming, or dependent on random online research.
Create an easy, mobile-first art discovery experience that helps users find nearby galleries, murals, studios, exhibitions, and cultural events.
Young adult travelers, art enthusiasts, casual culture seekers, students, and visitors who are curious about local art.
The concept needed to balance exploration, location accuracy, privacy expectations, limited planning time, and focused MVP scope.
65% of respondents seek out art often or sometimes while traveling, but many rely on scattered online research or random wandering. That confirmed the need for a more direct, location-aware discovery experience.
The product direction centered on fast discovery, helpful context, and a lightweight way to save locations for later.
I defined the discovery challenge and investigated how travelers find local art, where existing tools fall short, and what an on-the-go discovery app would need to support.
A screener survey helped identify user behaviors: art interest exists, but discovery methods are clumsy, planning is inconsistent, and reliable information is difficult to find quickly.
I prioritized map-based discovery, gallery details, saved places, reviews, educational context, profiles, and event discovery so the first version stayed useful and focused.
I mapped the core flow in FigJam and translated the experience into wireframes that guide users from discovery to saved destinations and gallery details.
I designed polished mobile screens for onboarding, authentication, home discovery, and exploration moments using a clean interface that supports quick decisions.
The project needed to balance inspiration with practical navigation. The final direction uses a map-first structure, simple saving tools, and approachable learning content for casual and committed art seekers.
Reason: Research showed users needed quick location-aware guidance instead of scattered online searching.
Impact: The concept gives users a direct way to find nearby art locations and plan spontaneous visits.
Reason: A first version needed to stay focused on the highest-value exploration tasks.
Impact: The app avoids feature overload while still supporting discovery, saving, reviews, and events.
Reason: Casual art seekers may be interested but not expert-level users.
Impact: The experience becomes more welcoming and helps users understand what they are seeing.
Splash and onboarding moments establish the app experience.
Authentication screens support a simple account flow.
Home discovery gives users a direct way to start exploring.
User flow mapping clarified the path through the experience.
Wireframe and flow artifacts helped refine the product before final UI.
The final ArtExplorer concept turns local art discovery into a clearer mobile experience. It connects research-backed pain points to a focused MVP, giving users a map-first way to explore cultural spaces while saving places, reviewing locations, and learning more about art in context.
Survey findings confirmed pain points around discovery, navigation, and planning.
Core features were prioritized around the most valuable exploration tasks.
FigJam flows and wireframes helped reduce friction before high-fidelity design.
This case study shows my ability to connect research insights to product scope, user flows, wireframes, and a polished mobile UI concept.
